Data comes in many flavours today: Big, CRM, email, coupons (yes, those) and many other names! Cold, warm or hot, of course. Which works hardest for you though?
Do you even know what data you have? Is it complete? Up to date? Got the contact details you need? Or is there so much you simply don’t know for sure, but ‘it must be in there somewhere’.
If that sounds a bit like you, why not talk to us: we can help you re-evaluate your activities, match the data requirements to them, then take any actions required to sift, sort and improve your data so that it works harder for you.